Ethan Yarbrough Moderating PR+MKTG Camp Discussion on “Impact: Understanding How Social Media is Reshaping Traditional PR's and Marketing's Principal Roles and Core Competencies” March 3 in Seattle
Posted by Ron Yeager on Tue, Feb 23, 2010
KIRKLAND, Wash. (February 17, 2010)
- Ethan Yarbrough, president and co-founder of Allyis, Inc. will be a moderator at the upcoming PR+MKTG Camp taking place in Seattle March 3. PR+MKTG Camp Seattle is an intimate, highly interactive, one-day event to tackle social media issues facing PR and marketing professionals. Attendees at all levels come together to share experiences, address problems and identify strategies and new business opportunities.
Key takeaways for attendees are:
- A better understanding of the strategy and tools behind social media for PR and marketing
- A network of professionals built upon an intimate setting and interactive discussion
- A comprehensive summary of the day and discussion notes that you can share with clients and colleagues
The format of the PR+MKTG camp is social and open. It avoids many of the conventions of a typical conference. There will be no panels or lengthy "talking head" PowerPoint presentations. Moderators ("camp counselors") will guide break out groups ("cabins") in interactive peer discussions through different scenarios based on real, current business issues. The goal of each of the four sessions is to come up with solutions that participants can take back to the office and implement. The number of moderators and participants is limited in order to allow greater participation and an ideal way to explore a full range of topics.
Event Details
When: March 3, 8:00 - 4:30 p.m.
Where: Central Library - 1000 Fourth Ave., Seattle, WA 98104
Cost: $199 until March 2, $225 at the door
Register: http://prmktgcampseattle.eventbrite.com/
Yarbrough provides strategic oversight to Allyis, a company focused on the development and adoption of 2.0 technologies within the Enterprise. He is at the forefront of the broader Enterprise 2.0 conversation. His dialogue can be viewed via his blog (http://blog.allyis.com/) and tweets (http://twitter.com/Ethany) and heard at various speaking engagements. Ethan is dedicated to helping the enterprise use collaborative and social technologies inside the firewall to improve employee morale and retention and enhance knowledge management, collaboration and innovation for the enterprise. | |
For more details and to register for the conference, please visit:
http://www.prmktgcamp.com/Events.html.
About Allyis
Allyis develops and supports technologies that help businesses operate, share information, and communicate more effectively. We specialize in building next generation solutions that drive collaboration, foster knowledge sharing, streamline processes, surface businesses insights and lead to more informed, agile decision making and business operations. Whether developing an employee intranet to connect a dispersed workforce, designing a knowledge management strategy to surface talent and expertise, or providing content management support, Allyis leverages people and technology to make business more efficient and effective. For more information, please visit www.allyis.com.